by manuel.roche | Apr 29, 2016 | All, Trademarks
To identify their activities, facilitate the promotion of their businesses and enable customers to recognize them, many trademark applicants seem to opt for a sign easy to remember, such as everyday words, which would be meaningful in relation with the designated...
by manuel.roche | Feb 24, 2014 | All, Trademarks
A good brand name, significant, different, interesting, easy to say and to remember, matching the company’s profile image does not always constitute a good trademark, which has to be available and distinctive in relation with the goods or services offered. It has been...